I am Damien, the visionary behind New Road Creative. My creative journey was ignited by the artistic legacy of my grandfather, a masterful fine artist renowned for his stained-glass windows for local businesses. From him, I learned invaluable lessons in color theory, form, light, shadow, and composition. He built the foundation for the designer I am today.
My professional evolution grew in the dynamic realm of agencies, where I initially honed my skills as a print designer. Over time, I seamlessly transitioned into the world of web and digital design as the industry expanded its horizons. Embracing the ever-evolving landscape, I delved into video editing, animation, and eventually user interface and experience design.
Drawing on my extensive agency background, I've cultivated a multifaceted skill set that extends beyond traditional graphic design. While my primary focus lies in brand strategy, my diverse experience allows me to navigate various creative arenas seamlessly. I take pride in not only delivering award-winning work but also in mentoring versatile teams and crafting cohesive brand ecosystems. This unique amalgamation of skills and a strong agency foundation positions me at the forefront of innovative and impactful design.
Do you possess a robust and functional brand? Could an inspirational element enhance and uplift your existing marketing efforts? I can offer a novel perspective and stimulate engagement through an innovative and creative design.
Are you in search of a contemporary revamp for your existing logo, a rejuvenated color palette, or a fresh set of photographs? A brand revitalization will capture the attention of your customers while retaining existing brand recognition.
Does your identity appear to be a product of the early 2000s? Is it time for a significant transformation in your visual identity? If so, a graphic overhaul can breathe new life into your existing content and attract new prospects.
Are you ready to embark on a new venture? Together, we can examine your positioning, assess the competition, and delve into your mission to identify strategic opportunities for making a significant impact in the market.
Create a look and feel that elevates your product and differentiates your offering in the market
Creating unique and memorable logos that represent a brand's identity and drive recognition
The foundation of impactful impressions lies in the foremost representation of your brand
Producing custom ebooks, illustrations, icons, infographics, web banners, and more
Creating visually appealing graphics for social platforms, including posts and advertisements
Designing materials for brochures, business cards, stationary, posters, banners, and more
Capturing photos for use in branding and video footage for animation and composition
Designing animated graphics or visual effects for videos and presentations
From environment themes to on-floor booths, attract attendees at in-person events with design and style
Creating designs for merchandise and swag such as T-shirts, mugs, pens and more
Creating visually appealing and functional packaging for products to attract consumers
Designing user experiences for websites, mobile apps, and software applications